B2B Marketing Manager

Responsibilities: Develop and execute full-funnel, multi-channel B2B campaigns to drive pipeline and revenue using HubSpot. Collaborate with cross-functional teams to align messaging and optimize campaign performance through data-driven insights.

Requirements: Requires 4-7+ years of experience in B2B SaaS marketing or demand generation with hands-on HubSpot and Salesforce expertise. Must be able to manage both high-level strategy and technical execution in a fast-paced environment.

Key skills: B2B Marketing, Demand Generation, HubSpot, Salesforce, Integrated Campaign Management, Pipeline Generation, A/B Testing, Account-Based Marketing, Marketing Automation, Lead Nurturing, KPI Tracking, Cross-Functional Leadership

Keywords: B2B SaaS, HubSpot, Salesforce, Demand Generation, Pipeline, MQLs, ROI, CAN-SPAM, GDPR, Account-Based Marketing, Marketing Automation, Condition Monitoring, Predictive Maintenance, Manufacturing, Full-Funnel Marketing, Lead Generation, Lifecycle Marketing, RevOps