Creative Strategist

Responsibilities: Develop performance-driven creative concepts and testing strategies across paid social channels to support customer acquisition. Partner with Growth and Paid Media teams to translate data and insights into actionable briefs and high-quality assets.

Requirements: Requires 2-4 years of experience in creative strategy or performance creative within a DTC brand or agency. Must have a strong understanding of Meta advertising, direct-response best practices, and proficiency with tools like Figma and Notion.

Key skills: Creative Strategy, Performance Creative, Paid Social, Meta Advertising, Direct-Response Creative, Short-form Video, UGC, Brief Writing, Figma, Notion, Google Workspace, Slack, Data Analysis, Customer Insights, Market Research, Project Management

Keywords: DTC, Performance Marketing, Paid Social, Meta Ads, Direct Response, UGC, Creative Strategy, Customer Acquisition, Figma, Notion, Google Workspace, Slack, Short-form Video, Market Trends, Testing Roadmap, L Catterton, Supplements, Men's Health