Creative Strategist
MVR Digital
New York, New York, United States · Posted Jul 16
Job description
Responsibilities: The role focuses on bridging performance data from Meta and Google Ads with creative output to develop structured briefs for designers and editors. It involves managing a creative testing roadmap and writing high-converting UGC scripts based on performance metrics.
Requirements: Requires 3+ years of experience in creative strategy or performance marketing with a proven track record of hands-on UGC scriptwriting. Candidates must be proficient in Meta and Google Ads reporting and comfortable working in a remote, async agency environment.
Key skills: Creative Strategy, Performance Marketing, UGC Scriptwriting, Meta Ads Manager, Google Ads Reporting, Creative Briefing, DTC E-commerce, Data Analysis, Short-form Video Trends, A/B Testing, Creative Testing Strategy, Async Communication
Keywords: Meta Ads Manager, Google Ads, UGC, DTC, E-commerce, Creative Strategy, Performance Marketing, Hook Rate, Hold Rate, ROAS, Slack, ClickUp, Figma, Canva, Adobe Tools, Short-form Video, TikTok, Instagram, Creative Briefs, A/B Testing