Customer Marketing Manager

Responsibilities: The Customer Marketing Manager will develop and execute lifecycle marketing programs to drive product adoption, retention, and expansion revenue. This includes managing customer communications, advocacy programs, and community initiatives to strengthen customer relationships.

Requirements: Candidates must have proven experience in B2B SaaS customer marketing with strong storytelling and writing skills. Proficiency in HubSpot and CRM platforms, along with the ability to work independently in a remote environment, is required.

Key skills: Customer Marketing, Lifecycle Marketing, Customer Advocacy, B2B SaaS Marketing, Storytelling, Project Management, HubSpot, Salesforce, Content Strategy, Community Building, Data Analysis, Customer Onboarding, Webinar Management, CRM Management, Cross-functional Collaboration, Email Marketing

Keywords: B2B SaaS, Customer Lifecycle, Customer Advocacy, Retention, Expansion Revenue, HubSpot, Salesforce, G2, Gartner Peer Insights, Customer Advisory Board, Case Studies, Testimonials, Marketing Automation, CRM, Customer Success, Product Adoption, Remote Work, AI Tools, Compliance, Regulated Industries