Digital Campaign Manager

Responsibilities: The Digital Campaign Manager serves as the technical link between sales and the buying team to design, implement, and optimize digital campaigns. Responsibilities include coaching sales professionals on product capabilities and managing the end-to-end campaign lifecycle from pre-launch setup to post-launch reporting.

Requirements: Candidates must have 1+ years of experience in digital advertising and a 4-year college degree or equivalent work experience. Strong communication skills, attention to detail, and experience with digital ad messaging best practices are required.

Key skills: Digital Advertising, Campaign Management, Digital Strategy, Programmatic Advertising, Search Engine Marketing, Social Media Advertising, Campaign Optimization, Technical Reporting, Interdepartmental Collaboration, Client Services, Time Management, Business Writing, Attention To Detail, Communication Skills, Ad Messaging Best Practices, KPI Tracking

Keywords: Digital Campaign Management, Programmatic Advertising, First-Party Data, DSP, SEM, Social Media, Connected TV, Native Advertising, Display Advertising, Video Advertising, KPIs, Insertion Order, Trafficking, Optimization, Digital Content Publishing, Ad Messaging, Client Services, Analytics, Townsquare Ignite