Marketing Activation Manager

Responsibilities: This role is responsible for enabling the successful activation of marketing campaigns by coordinating between growth marketing and cross-functional execution teams. The manager drives standardization, scalability, and operational excellence to ensure campaigns are delivered consistently across regions and channels.

Requirements: Candidates need a Bachelor's degree in Marketing, Business, or a related field and 8-12+ years of experience in marketing operations or campaign management. Proficiency in marketing technology ecosystems and the ability to manage complex, matrixed environments are essential.

Key skills: Campaign Management, Marketing Operations, Cross-functional Coordination, Stakeholder Management, Multi-channel Marketing, Martech Ecosystems, CRM, Marketing Automation, Analytics Platforms, Process Standardization, Strategic Planning, Performance Monitoring, Project Management, Operational Excellence, Data Analysis, Communication

Keywords: Marketing Activation, Fortune 500, Financial Technology, Payments Technology, Growth Marketing, Campaign Execution, Martech, CRM, Marketing Automation, Data Insights, Segmentation, Solution Architecture, Performance Frameworks, Matrixed Environment, Campaign Intake, Playbooks, Workflows, KPIs, Success Metrics, Multi-channel Marketing