Marketing Manager

Responsibilities: The Marketing Manager will execute lead generation, digital marketing, and SEO initiatives to drive pipeline growth for a global payroll and HCM platform. This includes managing social media strategy, content distribution, and collaborating with sales to optimize customer acquisition.

Requirements: Candidates should have 4-7+ years of experience in marketing or lead generation, preferably within a B2B SaaS environment. Proficiency with HubSpot, SEO tools, and a strong analytical mindset for tracking performance metrics are required.

Key skills: Lead Generation, Digital Marketing, Social Media Strategy, SEO, Content Marketing, HubSpot, B2B SaaS Marketing, Campaign Execution, Google Analytics, Email Marketing, Writing, Analytical Thinking

Keywords: Lead Generation, Digital Marketing, Social Media, SEO, Content Marketing, SaaS, HubSpot, Google Analytics, B2B, HCM, Payroll, Fintech, Account-Based Marketing, Lifecycle Marketing, CRM, Marketing Automation, Pipeline Growth, Conversion Metrics, LinkedIn Marketing, Thought Leadership