Marketing Operations Specialist

Responsibilities: Manage and execute marketing campaigns by building audience segments, workflows, and assets across platforms. Ensure data accuracy between Salesforce and HubSpot while optimizing operational processes to drive lead generation.

Requirements: Requires 2-3 years of B2B digital or marketing operations experience with proficiency in SFDC and HubSpot. A bachelor's degree and a solution-oriented mindset for improving automation and workflows are expected.

Key skills: HubSpot, Salesforce, Audience Segmentation, Workflow Automation, Data Integration, Lead Generation, Campaign Management, Asana, B2B Marketing, Digital Performance Reporting, Vendor Management, AI Tools

Keywords: HubSpot, Salesforce, SFDC, Asana, B2B Marketing, Marketing Operations, Workflow Automation, Lead Generation, Audience Segmentation, Data Integration, AI Tools, Campaign Optimization, Revenue Marketing, Digital Channels, Pipeline Evolution