Marketing Technology Spec

UNITED METHODIST PUBLISHING HOUSE

Nashville, Tennessee, United States · Posted Jul 16


Job description

Responsibilities: Owns the day-to-day mechanics of the customer data platform and marketing technology stack, focusing on Salesforce Data Cloud and Marketing Cloud. Acts as the technical bridge between IT and marketing to translate business needs into platform configurations and ensure data quality.

Requirements: Requires a bachelor's degree and at least three years of experience with Salesforce Marketing Cloud, Data Cloud, or a similar CDP. Candidates must obtain or possess Salesforce certifications in Administration, Data Cloud, and Marketing Cloud.

Key skills: Salesforce Data Cloud, Salesforce Marketing Cloud, Salesforce CRM, Tableau, Customer Data Platform Management, Identity Resolution, Audience Segmentation, Data Governance, API Integration, Technical Requirements Translation, Data Modeling, Calculated Insights

Keywords: Salesforce Data Cloud, Salesforce Marketing Cloud, Salesforce CRM, Tableau, CDP, Identity Resolution, Data Governance, REST API, SOAP API, SFTP, S3, Data Modeling, Calculated Insights, Segmentation, Salesforce Certified Administrator, Salesforce Certified Data Cloud Consultant, Marketing Cloud Administrator, Marketing Cloud Developer, Marketing Cloud Email Specialist, NOP Commerce, .NET, ERP Integration, Data Groomr, FormTitan, AI, Einstein AI, Agentforce, Data Lake Objects, Data Streams

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