Product Marketing Manager

Responsibilities: Develop and execute growth marketing strategies to drive customer acquisition for a global streaming platform. Analyze campaign performance and conduct competitive research to optimize marketing efficiency and deliver measurable business results.

Requirements: Requires 5-7 years of experience in growth or product marketing, specifically within subscription or direct-to-consumer digital businesses. Candidates must possess strong analytical skills and a deep understanding of the connected TV and streaming ecosystem.

Key skills: Growth Marketing, Product Marketing, Performance Marketing, Acquisition Marketing, Data Analysis, Competitive Research, Project Management, Strategic Planning, Digital Marketing, Paid Media, Cross-functional Collaboration, Executive Presentation, Market Trend Analysis, Customer Insight Analysis, Campaign Optimization, Stakeholder Management

Keywords: Streaming Platforms, Connected TV, OEM Partnerships, DTC, Subscription Business, Acquisition Funnels, Performance Metrics, Testing Methodologies, Optimization Frameworks, Growth Marketing, Product Marketing, Digital Marketing, E-commerce, Social Media Marketing, Partner Marketing, Market Intelligence, Business Case Development, Pacific Time Zone