Senior Ads Creative Strategist / Media Buyer

Responsibilities: Take full ownership of paid acquisition by building and scaling ad strategies for low-ticket offers, primarily on Meta ads. Manage the end-to-end process including campaign architecture, creative iteration with the content team, and performance reporting.

Requirements: Requires multiple years of experience scaling direct-response performance offers in fast-moving verticals like info products or e-commerce. Must be a self-directed strategist with deep expertise in managing high-spend ad accounts and maintaining platform compliance.

Key skills: Media Buying, Paid Acquisition, Meta Ads, Direct Response Marketing, Campaign Architecture, Creative Strategy, Performance Tracking, Ad Copywriting, Account Compliance, Scaling Campaigns, CAC Optimization, ROAS Optimization, LTV Analysis, Budget Management, A/B Testing, Reporting

Keywords: Meta Ads, Google Ads, TikTok Ads, Native Ads, VSL, Direct Response, Performance Marketing, CAC, ROAS, LTV, Business Manager, Ad Account Structure, Paid Acquisition, Creative Iteration, Info Products, Online Education, Business Opportunity, E-commerce, Attribution, Scaling