Senior Content Marketing Manager
Applause
Utah, United States · Posted Jul 13
Job description
Responsibilities: The role is responsible for owning the end-to-end content calendar and executing a strategy to generate high-quality content that converts. This includes creating ads, blogs, ebooks, and thought leadership presentations to drive sales pipeline and ARR.
Requirements: Candidates need 5+ years of content marketing experience within a US-based B2B SaaS or Home Services company. Strong writing, editing, and multi-disciplinary creative skills are required, along with the ability to work effectively in a remote environment.
Key skills: Content Marketing, Copywriting, SEO, AEO Strategy, Editorial Planning, Demand Generation, Sales Enablement, Thought Leadership, Market Research, Freelancer Management, Video Production, Design
Keywords: B2B SaaS, Content Marketing, SEO, AEO, Demand Generation, Sales Enablement, Thought Leadership, Content Calendar, Editorial Planning, Copywriting, Digital Assets, Case Studies, Ebooks, Infographics, Audience Personas, ARR, Sales Pipeline