Social Media Consultant (part time)

This part time contractor may work remotely and will create engaging short-form videos, photo galleries, and visual storytelling assets that highlight the work of the Jane Goodall Institute, Jane Goodall's Roots & Shoots youth movement, and JGI's research and sanctuary sites.

This individual will create engaging short-form videos, photo galleries, and visual storytelling assets that highlight the work of the Jane Goodall Institute, Jane Goodall's Roots & Shoots youth movement, and JGI's research and sanctuary sites.

Responsibilities

• Create four (4) short-form videos per month optimized for Instagram Reels, TikTok, YouTube Shorts, and other emerging platforms.
• Organize and source footage and imagery from the Jane Goodall Institute's archival collections and approved content libraries.
• Edit videos with compelling storytelling, captions, music, graphics, and motion elements appropriate for each platform.

Roots & Shoots Content

• Create eight (8) social media posts per month highlighting Roots & Shoots projects, youth leaders, and community impact stories from across the United States.
• Collaborate with JGI staff to identify featured projects and success stories.

Research and Sanctuary Content

• Create four (4) social media posts per month featuring wildlife stories, conservation impacts, and chimpanzee rehabilitation efforts.

Content Optimization

• Ensure all content aligns with JGI brand standards, messaging priorities, and platform best practices.
• Adapt content formats and creative approaches to maximize engagement and reach across channels.